Stick with the keywords and imagine what kind of search terms someone who is looking for this image would use. This is your chance to build on the File Name and give some more information.
Your keywords on a page featuring the picture would probably include Bride, Wedding, Dress, Veil, Black and White, etc.įrom those keywords, this image could be titled ‘Bride in veil looks down at bouquet of flowers.’ This would give Google clear indicators of when to serve this image. Let’s use the photograph above as an example. A tight connection between the page title, the keywords, and the image title will rank very well with Google. It should be simple and descriptive, and it should employ the same keywords. Once the image is uploaded, let the keywords on your page guide you when writing the title of your photo. Let’s take a closer look at the two most important factors here. Think about the following factors when setting up your image: Remember that Google can’t “see” the image by itself – it requires a description of the image from you in order to understand what it’s about. This means using the SEO tools available to you to signpost the image content so that it appears when someone searches for it. The principles that apply to optimizing your website for search also apply for images. So how can you make sure your images show up on Google? Sure, it’s going to take some time and hard work to properly optimize your images but in the long run, you will gain more than you may lose by being visible and findable via Google Image Search. After all, there are over 3.5 billion searches conducted every single day, so you can’t afford not to come up when Google displays results. Naturally, the world’s most trafficked search engine, Google, is a great place to be discovered.
Your job is to work harder than ever to find your niche, build your website and public profile, and get in front of as many potential clients as you can so that they can see your work, find you, and hire you for a job. There are plenty of excellent photographers out there hungry for work. Getting your work seen by potential clients is one of the hardest things for any photographer to achieve in this digital economy. Follow these simple steps when uploading images to increase your SEO ranking as well as your chances of showing up in Google searches
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